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TBO Group announced ‘B2A’ strategy for travel agents

Posted : 10 May 2019 05:04:55 | By TWO Bureau | GNN Bureau

TBO Group announced ‘B2A’ strategy for travel agents

TBO Group has unveiled a ‘B2A’ (Back 2 Agents) strategy to focus solely on agents. The idea is to have an independent ecosystem for travel agents who serve as an important link between travel suppliers and end consumers.

Travel agents act as a very important link between travel suppliers and the end consumers, educating travellers on new destinations, hotels and experiences. Travel agents provide end to end fulfilment for leisure and business customers, including complex itinerary planning, visa facilitation, foreign exchange, etc.

 Talking about this new strategy ankush said..

Ankush Nijhawan, Co-Founder, TBO Group added, “TBO platform has over 47,000 travel agents across more than 100 countries. TBO Academy is an innovative learning platform which allows travel bookers to learn about new destinations. We encourage all travel suppliers, and specially hotels to think about the B2A channel differently from the B2C and B2B channels to reach out to the offline customers without fear of rate abuse.”




Tags : TBO Group, travel agents, B2A’ strategy


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