This year marks the 140th anniversary of tourism on Lošinj Island, a milestone that highlights its enduring appeal as a destination rich in natural beauty, well-being, and adventure. To celebrate, Lošinj Hotels & Villas is launching a series of inaugural events and initiatives that emphasize experiential hospitality and the island’s unique sense of place. These programs invite guests to explore Lošinj’s vibrant traditions, stunning landscapes, and coastal wonders.
Two major events debuting in 2025 highlight the island’s commitment to outdoor adventure. The Winter HIGHLANDER, held in January, offers a transformative hiking experience across Lošinj’s serene trails, part of the internationally recognized Highlander series. This event encourages a community spirit and respect for nature. Later in the year, XTERRA Lošinj in May brings the world-famous off-road triathlon series to the island, featuring swimming, mountain biking, and trail running across Lošinj’s rugged terrain and crystal-clear waters.
Lošinj’s long-standing reputation as the “Island of Vitality” continues with health-focused programs such as the inaugural Adriatic Beauty Conference (ABC) in spring 2025. This event will gather experts in wellness, spa, beauty, and reconstructive surgery, positioning Lošinj as a hub for innovation in the health sector. In October, the Month of Health will offer a curated calendar of wellness activities, including access to the island’s renowned spas and healing traditions.
In 2025, Lošinj will also introduce Blue Safari Experiences, eco-conscious activities that allow visitors to connect with the Adriatic’s marine life. Guests can enjoy dolphin watching, underwater exploration, transparent kayak adventures, and big game fishing expeditions, all designed to preserve the environment while deepening understanding of the island’s ecosystem.
For those seeking relaxation after their adventures, Lošinj’s luxurious accommodations, including Boutique Hotel Alhambra, Hotel Bellevue, and Vitality Hotel Punta, offer a seamless blend of heritage and modern comfort. These hotels reflect the island’s character, offering Mediterranean-inspired design, wellness services, and locally sourced cuisine, ensuring that every guest’s stay is an immersive experience in the island’s culture and beauty.