
The Travel Agents Federation of India (TAFI) hosted its 2025 Convention in the picturesque Ninh Binh province of northern Vietnam from January 17 to 20, 2025. The convention centered around the theme “Tourism for Tomorrow: Protecting the Planet,” emphasizing the travel industry’s commitment to sustainable and responsible tourism practices.
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Focus on Sustainability
TAFI President Ajay Prakash highlighted the significance of adopting sustainable business models within the tourism sector. He noted that while Indian tourism is experiencing remarkable growth, it is imperative for the industry to prioritize the planet’s natural beauty and diversity. Prakash emphasized that sustainability is no longer just a buzzword but the most critical issue facing the tourism sector today.
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Discovering Ninh Binh
Ninh Binh, often referred to as a “hidden gem,” offered delegates an opportunity to explore a relatively underexplored destination by Indian tourists. The province is renowned for its stunning landscapes, including the ecotourism zone at Thung Nham and the boat tours through the caves at Trang An. TAFI aimed to introduce its members to such lesser-known destinations, reinforcing the belief that tourism should extend beyond conventional, well-trodden paths.
Convention Highlights
The convention featured a variety of activities and sessions focused on sustainable tourism practices. Delegates had the chance to participate in pre- and post-convention tours to destinations like Da Nang, Bana Hills, Halong Bay, and Ho Tram, further enriching their experience in Vietnam. The event also included a B2B interactive session with over 50 Vietnamese travel companies, fostering collaboration and exploration of new business prospects.
Collaborative Efforts
The success of the convention was bolstered by the support of the Ninh Binh Provincial Government and the Department of Tourism, who extended warm hospitality to the delegates. This collaboration underscored the shared commitment to promoting sustainable tourism and strengthening ties between Vietnam and India.
Overall, the TAFI 2025 Convention in Ninh Binh served as a platform to champion sustainability in tourism, encouraging industry leaders to adopt practices that protect and preserve the planet for future generations.