
Advocating for Ethical, Inclusive, and Forward-Thinking Travel
“The role of a travel agent has evolved from being a ticketing intermediary to a trusted travel advisor. In an age of algorithms, it’s the human touch, insight, and accountability that sets us apart.”
“Travel is more than business—it’s a deeply human pursuit. It bridges cultures, builds understanding, and brings the world closer. I’ve always believed in its transformative power, both economically and spiritually.”
“We are at a turning point. Technology is vital, yes—but people are central. The future lies in embracing innovation while strengthening our core: trust, knowledge, and relationships.”
“The travel industry cannot operate in silos. Airlines, hotels, agents, tourism boards—we are all interlinked. The only way forward is through meaningful, sustained collaboration.”
“Our vision at TAFI is to create a resilient, well-informed, and empowered travel trade community. This means ongoing training, ethical business practices, and stronger engagement with policy-makers.”
“Tourism isn’t just leisure—it’s an economic engine. We must have a seat at the table when travel policies are being made. The government must see the trade not just as beneficiaries, but as partners.”
“Travel must be a force for good. We must move away from volume-based tourism to value-based tourism. This means respecting local cultures, protecting the environment, and giving back to communities.”
“If we want this industry to thrive, we need to invest in young minds. It’s time we make travel trade a career of choice—not a fallback option.”