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Assessment of our source markets is of prime importance: MP’s Sheo Shekhar Shukla

Posted : 20 December 2022 08:49:43 | By TWO Bureau | GNN Bureau

Assessment of our source markets is of prime importance: MP’s Sheo Shekhar Shukla

We in Madhya Pradesh are consciously working towards a well chartered roadmap, which is multi-prolonged and multi-faceted. The first thing we need to understand is the needs of international travellers. Especially post-pandemic, there has been a paradigm shift, now people are looking for different kinds of experiential itineraries. That’s why we believe the assessment of our source markets is of prime importance, and so is branding ourselves as per demands, said Sheo Shekhar Shukla, Madhya Pradesh’s principal secretary of tourism.



Inbound operators are our arms - they are the bridge between destination and tourists. Madhya Pradesh takes part in all major international fairs to showcase destinations and we always take our stakeholders, the tour operators, with us. We give incentives to tour operators who are marketing Madhya Pradesh, he added.

Inbound tourism has great fut




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Tags : #seoshekharshukla, #MadhyaPradeshTourism, #MPtourism, #sourcemarkets,


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