India’s regional airline FLY91 and leading hospitality brand Sarovar Hotels have announced a strategic partnership aimed at making regional travel more seamless, affordable, and attractive for Indian travellers. This collaboration combines the value fares of FLY91 with exclusive discounts at Sarovar Hotels, specifically targeting key tier-2 and tier-3 destinations with untapped tourism potential. As part of the agreement, FLY91 passengers can enjoy a 20% discount on room bookings and food & beverage at select Sarovar Hotels in Goa, Sindhudurg, Pune, Bangalore, Hyderabad, and Solapur. The offer is valid for bookings made directly via Sarovar’s website or call center using the promo code SAROVARFLY91, upon presentation of a FLY91 boarding pass. In return, guests staying at Sarovar Hotels will benefit from a 10% discount on FLY91 base fares across all operational routes, with both offers easily accessible through the airlines’ and hotel chain’s official websites. The partnership’s strategic focus is on promoting tourism in India’s emerging destinations and encouraging travel to underexplored markets. In addition to these consumer benefits, FLY91 and Sarovar Hotels plan to roll out co-branded digital promotions and joint content initiatives to further drive awareness and engagement. According to FLY91 CEO Manoj Chacko and Sarovar Hotels VP Akshay Thusoo, this new alliance is rooted in the shared goal of making travel and hospitality experiences more affordable, accessible, and regionally inclusive, thereby supporting the aspirations of the modern Indian traveller and fostering growth in India’s tier-2 and tier-3 tourism circuits.
