In the heart of India lies a land abundant with history, culture, wildlife, and spiritual depth — yet it remains underappreciated in the broader canvas of international tourism. For Mahendra Pratap Singh, Chairman of the IATO Madhya Pradesh & Chhattisgarh Chapter, this is more than a tourism challenge — it’s a mission to bring his state into sharper focus for the global traveller.
“Even today, Madhya Pradesh remains a hidden gem for many in the inbound tourism trade,” he shares. “We have everything — forts that echo ancient dynasties, forests teeming with wildlife, UNESCO heritage marvels, and a spiritual circuit that rivals any in the world — yet it isn’t adequately projected or sold overseas.”
Singh has been a key architect in driving tourism dialogue in the region. He is clear about the role regional chapters can play. “Associations like IATO are strongest when empowered at the local level. State-specific issues need state-level voices. Whether it’s connectivity, policy tweaks, or grassroots training — localized leadership leads to better solutions.”
With growing air connectivity through airports like Indore, Bhopal, Gwalior, and Jabalpur, Singh believes MP is poised for a tourism leap. He advocates targeted campaigns not only in major metros but also in emerging markets where travelers are now seeking experiences beyond the mainstream.
Looking ahead, Singh sees opportunity in strengthening collaboration between private stakeholders and government bodies. “Tourism cannot thrive in silos. We need shared vision, shared responsibility — and most importantly — the political will to act fast on infrastructure, visibility, and service quality.”
As someone who straddles the worlds of trade representation and regional advocacy, Mahendra Pratap Singh’s voice is not just influential — it’s catalytic. His leadership reminds the Indian tourism sector that the road to transformation lies not just in new destinations, but in renewed vision.
