Israel’s tourism authorities have outlined an ambitious roadmap to restore Indian tourist arrivals to pre-pandemic levels by 2027, signaling renewed confidence in the long-haul outbound potential of the Indian market. The strategy focuses on targeted marketing campaigns, trade engagement initiatives, and strengthened airline partnerships to stimulate leisure and pilgrimage travel.
Before the pandemic, India was one of the fastest-growing source markets for Israel, driven by interest in religious tourism, heritage exploration, and experiential itineraries. With international travel stabilizing, tourism planners are optimistic that structured outreach to Indian travel agents and tour operators will accelerate recovery.
Enhanced connectivity, simplified visa processes, and curated itineraries catering to diverse traveler segments are expected to play a pivotal role in regaining momentum. Industry observers highlight that Indian travelers are increasingly exploring long-haul destinations, especially for group travel, weddings, and faith-based tourism.
The renewed focus on India reflects a broader trend of destinations recalibrating strategies to tap into high-growth outbound markets. As travel confidence continues to build, restoring visitor numbers from India is seen as a strategic priority for long-term tourism stability and revenue growth.
