As airlines worldwide recalibrate their China strategies post-recovery, Malaysia Airlines is making an assertive move — turning renewed demand into long-term opportunity. The carrier has sealed four strategic partnerships in China this October and announced new route expansions aimed at strengthening its position as a key Southeast Asian connector.
Chief Commercial Officer Dersenish Aresandiran said the airline’s load factors on China routes crossed 80% in the first half of 2025, carrying nearly 250,000 passengers. “China remains a cornerstone of our international strategy,” he said, confirming the resumption of daily Chengdu flights in January 2026 and increased Xiamen services to four weekly.
Beyond airlift, Malaysia Airlines is investing in smarter partnerships — signing MoUs with Trip.Biz, Ant Group (Alipay), UnionPay International, and Chengdu
Spring Travel — blending business travel integration, seamless digital payments, and market expansion into China’s secondary cities.
Aresandiran added that the airline’s China strategy aligns with Visit Malaysia 2026, leveraging the new visa-free regime to boost inbound tourism. “Our focus is on connecting Chinese travellers through Kuala Lumpur — not just to Malaysia, but to the world,” he said.
With over 60 weekly flights planned across Greater China, Malaysia Airlines isn’t just rebuilding routes — it’s rebuilding relevance in the region’s most competitive aviation market.
