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A new start for ITB Berlin 2023

Posted : 10 March 2023 11:36:40 | By TWO Bureau | GNN Bureau

A new start for ITB Berlin 2023

At the opening press conference on Media Monday at ITB Berlin 2023, Levan Davitashvili, Vice Prime Minister of this year’s host country Georgia said, “Situated at varying altitudes and featuring 12 climate zones, the country spanning Europe and Asia is a year-round travel destination with a wide range of attractions. The most convincing reason to travel is Georgians’ infinite hospitality, rooted deep in their DNA. Georgia was a dream country to visit, and because of its low tax rates and welcoming approach to business founders was equally an outstanding place for investment.”

With the world now opening up again after the pandemic, the travel industry should focus entirely on the future, said Charuta Fadnis of Phocuswright, the world’s leading travel research organisation. Attention should be given to strategies and establishing a competitive edge. The focus of her research was on the various technology and innovation trends that in future would influence the travel industry, including sustainability, the impact of access and membership programmes, the future of social media and dealing with digital nomads. Indian pavilion was inaugurated by Parvathaneni Harish, Ambassador of India in Germany, Arvind Singh, Secretary (Tourism), Government of India, along with other Indian dignitaries.

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Tags : #ITB-BERLIN, #ITB2023, #Technolgyandinnovation, #trendstoday, #influencer

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