OPO Hotels & Resorts has appointed Shri Dhar Jha as Director – Corporate Affairs & Brand Relations, reinforcing its senior leadership as the brand accelerates expansion across Delhi NCR and key Indian markets.
With over 26 years of experience in the hospitality and tourism sector, Jha brings deep expertise in sales, marketing, public relations, stakeholder engagement and brand strategy. An alumnus of IMS Ghaziabad, he has held senior leadership roles with leading hotel brands, where he played a key role in strengthening brand positioning and driving commercial growth.
In his new role, Jha will lead corporate affairs, strategic partnerships and brand relations across OPO’s growing portfolio, with a focus on enhancing brand visibility, strengthening institutional relationships and aligning communication strategies with the group’s long-term growth plans.
Commenting on the appointment, Sandeep Basu, CEO, OPO Hotels & Resorts, said that Jha’s industry understanding and strategic clarity would be instrumental in building a strong and credible brand voice as the company scales across markets.
The appointment underlines OPO Hotels & Resorts’ focus on structured leadership and brand-led growth, as the company continues to expand its footprint in India.
