
Phoenix Marketcity Mumbai, the city’s largest lifestyle destination, has strengthened its position as a “mall for all” by unveiling a wave of new brand launches across fashion, footwear, jewellery, dining, beauty, and entertainment. Recent additions include You Mee, Marks & Spencer, Kalyan Jewellers, Kushal’s, Birkenstock, Popeyes, The Sunglass Atelier, Allen Solly, Fun N Ride, R&B Fashion, Freakins, LoveChild by Masaba, Zigly, Uni Seoul, Hidesign, The Bear House, and Gargi. Each brand opening has been strategically timed to meet evolving consumer demands, ensuring the mall remains a top choice for families, youth, and lifestyle seekers. Highlights include Freakins debuting its first mall store in India, Popeyes launching its first outlet in Mumbai, and Marks & Spencer reopening with a refreshed strategy. With over 2.1 million square feet of retail space, 600+ international and Indian brands, multiple entertainment hubs, and more than 100 dining options, Phoenix Marketcity Mumbai continues to redefine shopping, leisure, and lifestyle experiences, drawing more than 1.5 million visitors annually. Senior VP Vikas Shetty emphasized the mall’s commitment to curating premium brands and creating inclusive, value-driven experiences for both customers and partners.