Rotana Hotel Management Corporation, a prominent hotel operator across the Middle East, Africa, Eastern Europe, and Türkiye, has officially become a Regional Member of the World Travel & Tourism Council (WTTC). This partnership is set to enhance global initiatives focusing on sustainability, digital transformation, and workforce development within the travel and tourism sector.
Established in 1992, Rotana manages nearly 80 properties across 29 cities in 14 countries, representing a diverse portfolio of brands such as Rotana Hotels & Resorts, Centro Hotels, Rayhaan Hotels & Resorts, and others. The company is on a strong growth trajectory, with plans to expand its footprint to over 120 properties across 22 markets.
Gloria Guevara, Interim President & CEO of WTTC, welcomed Rotana’s membership, citing the company’s leadership in regional development, sustainable operations, and talent cultivation as perfectly aligned with WTTC’s mission to drive long-term inclusive growth and resilience in the global travel industry.
Philip Barnes, CEO of Rotana, highlighted the significance of the collaboration, emphasizing Rotana’s commitment to connectivity between people, cultures, and ideas. He noted that through WTTC membership, Rotana will amplify its regional expertise on a global stage, contributing to sustainable practices and community development.
As a WTTC Regional Member, Rotana will actively support initiatives to promote sustainable development, drive digital innovation, and nurture workforce growth, providing key insights from one of the world’s most dynamic tourism regions.
