The second day of SATTE 2025 at Yashobhoomi, New Delhi, continued to foster global partnerships, innovation, and sustainable tourism. A major highlight was the signing of a landmark Memorandum of Understanding (MoU) between the Indian Association of Tour Operators (IATO) and Japanese counterparts, strengthening tourism ties between India and Japan, particularly focusing on Okinawa. The exclusive buyer-seller meet ‘Atithi,’ in collaboration with the Service Export Promotion Council (SEPC), further facilitated business networking and international partnerships.
Industry leaders engaged in insightful panel discussions covering key topics such as route development, cruise tourism, and sustainable travel. Experts explored outbound travel trends, the role of AI in tourism, and the power of social media in destination marketing. Destination briefings showcased the potential of Rajasthan, Sri Lanka, and Saudi Arabia, while the prestigious SATTE Awards 2025 recognized excellence across 22 categories, including hotels, tour operators, tourism boards, and international cruises.
With over 2,000 exhibitors, 40,000+ visitors, and participation from 50+ countries, SATTE 2025 continues to be South Asia’s leading travel and tourism exhibition. This year’s event spotlights key international destinations such as Malaysia, Japan, Thailand, and Greece, alongside Indian states including Gujarat, Rajasthan, and Tamil Nadu. As a premier industry platform, SATTE 2025 drives business growth, fosters strategic alliances, and shapes the future of global travel.
