The Travel Agents Association of India (TAAI) has joined forces with Mihuru, India’s leading ‘Travel Now, Pay Later’ fintech platform, to provide travel agents with innovative financial solutions aimed at increasing revenue and enhancing business growth. Through this collaboration, TAAI members will gain exclusive access to Mihuru’s technology, enabling them to offer flexible payment options that convert potential customers into confirmed bookings.
Mihuru’s platform allows travel agents to unlock up to 20% more sales by offering easy EMI options, eliminating upfront payment barriers that often lead to lost bookings. Additionally, TAAI members can access up to ₹10 lakhs in working capital to support business expansion without disrupting cash flow. With seamless one-click integration, Mihuru’s smart widget transforms any website into a high-conversion booking platform, requiring no technical expertise.
Amish Desai, Managing Committee Member and Chairman of the Allied Services and Technology Councils of TAAI, emphasized the association’s commitment to empowering travel agents with advanced solutions. “Partnering with Mihuru allows us to equip our members with financial tools that drive growth, competitiveness, and new business opportunities,” he stated. Shruti Mehrotra, Founder & CEO of Mihuru, highlighted the impact of the partnership, saying, “Our technology is redefining travel financing, enabling travel agents to offer financial flexibility, boost conversions, and enhance customer trust like never before.”
This strategic collaboration marks a significant step in revolutionizing the travel industry, providing agents with the financial support and digital tools needed to thrive in an evolving market.
