Tourism Malaysia has announced the appointment of Ahmad Johanif Mohd Ali as the Director of Tourism Malaysia’s office in New Delhi. Ali brings with him over 34 years of invaluable experience in tourism promotion and international relations. His illustrious career within Tourism Malaysia, an agency under the Ministry of Tourism, Art and Culture, has been marked by outstanding achievements and dedication to promoting Malaysia as an exceptional tourist destination, showcasing its unique wonders, attractions, and cultures.
Throughout his tenure with Tourism Malaysia, Ali has received prestigious awards and recognition for his exemplary service, including the Silver Medal Award by the Right Honourable Governor of Sarawak in September 2012, the Long Service Award by Tourism Malaysia in April 2011, and the Bintang Khidmat Terpuji (BKT) Award by the Right Honourable Governor of Melaka in October 2007.
“We are thrilled to appoint Ahmad Johanif Mohd Ali as the Director of our New Delhi office,” said Muhammad Akmal Hafiz Abdul Aziz, Acting Director, Tourism Malaysia, New Delhi. “His extensive experience, remarkable achievements, and exemplary skills make him the ideal candidate to lead our efforts in promoting Malaysia as a premier tourist destination among Indian travellers.”
Ali expressed his enthusiasm for his new role, stating, “I am honoured to have the opportunity to further strengthen the ties between Malaysia and India and to promote Malaysia’s rich cultural heritage, natural beauty, and vibrant tourism offerings to Indian travellers.”
In addition to his accolades, he has held several senior leadership positions within Tourism Malaysia, including:
• Senior Deputy Director, Package Development Division (January 2021 – present): Supervising the Niche Tourism Product Team and leading the Intelligent Unit to ensure positive industry development.
• Senior Deputy Director, Human Resources Division (January 2019 – January 2021): Meticulously planning human capital needs, succession plans, and staff movements, while implementing job rotations to establish leadership at all levels.
• Senior Deputy Director, International Promotion Division (July 2017 – January 2019): Demonstrating strategic leadership in promoting Malaysia to international markets.
Ali’s significant skills in public speaking, event management, marketing, and sales have been instrumental in his various leadership roles within the organization.
Educationally, Ali holds a Master of Business Administration in Tourism Management from Universiti Teknologi Mara (UiTM), achieving a remarkable CGPA of 4.0, and an Associate’s Degree in Tourism Administration from UiTM.
