Jordan’s one of the most trusted Destination Management Company based at Amman, Bebek Commercial & Tourism has announced the appointment of Viva Voyages as its exclusive marketing representative for the South Asia region. This strategic partnership aims to enhance BEBEK’s visibility and market presence across Southern Asia, with a specific focus on India, Nepal, Bhutan, and Sri Lanka.
Bebek Commercial & Tourism is a leading tourism company in Jordan, dedicated to providing exceptional travel experiences that highlight the best of what Jordan has to offer. From historical landmarks to natural wonders, Bebek is committed to showcasing Jordan’s unique attractions to the world.
The primary objective of this collaboration is to promote Jordan as a premier travel destination, emphasizing its rich cultural heritage, historical significance, and unparalleled natural beauty. By leveraging Viva Voyages’ extensive network and expertise in South Asia, Bebek aims to increase its market penetration, expand awareness and interest in Jordan among B2B travel agencies, consolidators, wholesalers, and online travel agencies (OTAs). Moreover, through the partnership Bebek is expected to highlight Jordan’s significant religious sites, such as the Baptism Site on the Jordan River and Mount Nebo, to attract pilgrimage and faith-based tourism.
The primary objective of this collaboration is to promote Jordan as a premier travel destination, emphasizing its rich cultural heritage, historical significance, and unparalleled natural beauty. By leveraging Viva Voyages’ extensive network and expertise in South Asia, Bebek aims to increase its market penetration, expand awareness and interest in Jordan among B2B travel agencies, consolidators, wholesalers, and online travel agencies (OTAs).
Naeem AL-Bustami, Inbound Operation Manager of Bebek Commercial & Tourism is optimistic about the potential of the Indian market. He believes that with the growing interest in unique and culturally rich destinations, this is the perfect time to focus on India. He expressed confidence that strategic efforts will attract Indian travellers to Jordan, enhancing tourism and fostering stronger ties between the two regions.
Vikas Khanduri, Director of Viva Voyages endorsed Jordan’s Minister of Tourism and Antiquities, Makram Mustafa Queisi statement while he visited India in June 2024 to attend the World Heritage Committee meeting that there is a need to improve direct connectivity between the two countries. Queisi had expressed hope to see an increase in the number of Indian tourists visiting Jordan.
