The Blue Kite expands operations to Nainital, strengthening its north India footprint

The Blue Kite, a rental management arm of Vianaar-a luxury holiday home developer in Goa has announced its expansion into Nainital, marking a significant milestone in its growth strategy beyond its initial markets of Goa, Delhi, Kasauli, and Shimla. Founded in 2017, The Blue Kite by Vianaar has established itself as a premier provider of premium and affordable rental apartments and villas across India.

Located just an hour’s drive from Nainital, The Blue Kite’s initial offerings include the Buransh Terrace Villas, featuring 3 and 4 BHK accommodations. These premium properties boast fully equipped kitchens, breathtaking mountain views, and access to a clubhouse. Each villa is complemented by attentive caretaker services and optional on-call chef service, ensuring a seamless stay for guests. Guests can enjoy trails that reveal expansive plains on one side and majestic flora on the other. The villas are also conveniently located near the renowned Kainchi Dham-Shri Neeb Karori Baba Ashram, a tranquil retreat visited by celebrities like Virat Kohli and Anushka Sharma, adding a touch of spiritual exploration just a half-hour away.

The expansion into Nainital underscores The Blue Kite’s strategic vision to cater to corporate groups, and discerning travellers seeking exclusive home stays. The properties are designed to offer privacy, spaciousness, and personalized services, setting them apart from traditional hotel accommodations.

“We are thrilled to bring our hospitality / rental management services to Nainital, a cherished hill station that perfectly complements our vision. The response to our expansion has been overwhelmingly positive, reaffirming our commitment to providing unparalleled holiday experiences in diverse and picturesque locales across India. This exciting venture allows us to continue delivering the high standards that our guests have come to expect from The Blue Kite,” said Caroline Mulliez, CEO of The Blue Kite.

Looking ahead, The Blue Kite is expanding in line with Vianaar’s growth, with plans to onboard an additional 115 villas in Goa this year. As their home base, Goa remains a stronghold for the brand. Additionally, The Blue Kite is exploring opportunities in other major cities like Mumbai, Delhi, and Bengaluru, recognizing a significant gap in these markets.

The Blue Kite expands operations to Nainital

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